Monty Fowler
Episode #7
In this episode, I chat with Steve Connor, a veteran senior vice president of sales and marketing. Steve has built and led technology sales teams for startups and companies like Sun Microsystems, Oracle, and BMC Software. We discuss what it takes to be successful in sales in a rapidly changing world and marketplace.
Here's a list of the topics we covered:
0:00 — Introduction
5:15 — Choosing a Sales Career
9:00 — Money = Motivation?
12:30 — Becoming a Leader
15:17 — Crafting a Culture
22:41 — Selecting Talent
25:40 — 21st Century Selling
32:12 — Keeping Up with Change
35:20 — The Buying Unit
44:20 — Expanding Your Reach
50:27 — Plans Change
57:17 — Your Network
1:00:49 — Storytelling